Our Privacy Policy

ICEPASS Privacy Policy

This Privacy Policy describes how ICE Tech Ltd. ("we," "us," or "our") collects, uses, and shares personal information from users ("you") of the ICEPASS medical alert product and related services (collectively, the "Services"). Please read this Privacy Policy carefully to understand our practices regarding your personal information and how we will treat it.

By using the Services, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the Services.

Information We Collect

We may collect the following types of personal information from you:

  • Personal identification information, such as your name, date of birth, and gender.
  • Contact information, such as your email address, phone number, and emergency contact details.
  • Medical information, such as your blood type, allergies, medications, and existing medical conditions.
  • Device and usage information, such as your IP address, browser type, and operating system.

How We Use Your Information

We use your personal information for the following purposes:

  • To provide, maintain, and improve the Services.
  • To communicate with you, respond to your inquiries, and send you updates and alerts.
  • To personalise and enhance your experience with the Services.
  • To maintain the security and integrity of the Services.
  • To comply with applicable laws, regulations, and legal processes.

How We Share Your Information

We may share your personal information with the following parties:

  • Third-party service providers who assist us in operating the Services, such as data storage, maintenance, and security providers.
  • First responders and medical personnel in case of an emergency.
  • Law enforcement agencies and other governmental authorities, if required by law or to protect our rights and the safety of others.
  • In connection with a merger, acquisition, or sale of all or a portion of our assets.

Data Security

We implement reasonable security measures to protect your personal information from unauthorised access, use, or disclosure. However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee the absolute security of your personal information.

Data Retention

We will retain your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Your Rights and Choices

Under the UK General Data Protection Regulation (UK GDPR), you have the following rights regarding your personal information:

  • The right to access your personal information.
  • The right to rectify incorrect or incomplete personal information.
  • The right to erasure of your personal information.
  • The right to restrict the processing of your personal information.
  • The right to data portability.
  • The right to object to the processing of your personal information.

To exercise these rights, you can access your ICEPASS account or contact us at hello@icepass.co.uk. You may also lodge a complaint with the Information Commissioner's Office (ICO) if you believe that your rights under the UK GDPR have been violated.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make any material changes, we will notify you by email or through the Services before the changes become effective. Your continued use of the Services after the effective date of any changes to the Privacy Policy constitutes your acceptance of the amended Privacy Policy.

International Data Transfers

We are based in the United Kingdom, and your personal information may be transferred to, stored, or processed in the United Kingdom. By using the Services, you consent to the transfer of your personal information to the United Kingdom, which may have different data protection laws than those in your country of residence.

Third-Party Links

The Services may contain links to third-party websites or services that are not owned or controlled by us. We are not responsible for the privacy practices or the content of such third-party websites or services. We encourage you to review the privacy policies of any third-party websites or services that you access through the Services.

Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Ice Tech Ltd, 27 Old Gloucester Street, London WC1N 3AX

Thank you for choosing ICEPASS.